Cookie Policy
COOKIE POLICY
BOĞAZİÇİ TEKNOLOJİK ÜRÜNLER VE İLETİŞİM SİSTEMLERİ SANAYİ TİCARET LİMİTED ŞİRKETİ (Company), operating at MERKEZ MAH. AYAZMA CAD. PAPIRUS PLAZA NO: 37 İÇ KAPI NO: 151 KAĞITHANE/ İSTANBUL uses cookies during Users' visits to the Site within the scope of the services offered to members registered on www.illusioneperfume.com (Site) and visitors other than these (both referred to as User/s). This use of Cookies is carried out in accordance with the legislation to which the Company is subject, especially the Law No. 6698 on the Protection of Personal Data (KVKK). The Company may not disclose Users' personal data to others or use it outside the processing purpose, contrary to the Clarification Text and KVKK provisions.
1. What is a Cookie?
Cookies are very small text files, usually consisting of letters and numbers, that are saved on your computer (or other devices such as smartphones or tablets) by the websites you visit via browsers. Cookies do not contain personal data such as visitors' names, gender, or addresses.
Cookies are created by the servers that manage the website you visit. This allows the server to recognize the visitor when they visit the same site again. Cookies can be compared to ID cards that show website owners that the same visitor has revisited the site.
2. How are Cookies Used?
The Company uses cookies for:
· Remembering your preferences and personalizing your website/mobile application/mobile site usage. This includes:
- Cookies that save your password and keep your website/mobile application/mobile site session continuously open, thus saving you the trouble of entering your password multiple times on each visit, and
- Cookies that remember and recognize you on your subsequent visits to the website/mobile application/mobile site.
· Determining how you use the website/mobile application/mobile site, including where and from which devices you connect to the platforms operated by the Company, what content you view on the website/mobile application/mobile site, and the duration of your visit.
· Presenting content and advertisements that are more relevant to your interests, in other words, for targeted advertising/promotion. By matching the information obtained through cookies with your other personal data, the Company offers more suitable content, personalized campaigns and products, and refrains from presenting content or offers that you have previously indicated you do not want.
· Performing essential functions required for the platforms to operate. For example, enabling Members to log in with their membership information.
· Analyzing and improving the performance of the Platforms. For example, determining the number of visitors to the Platforms and adjusting performance settings accordingly, or making it easier for visitors to find what they are looking for.
· Increasing the functionality of the Platforms and providing ease of use. For example, remembering a visitor's search queries on a subsequent visit or providing links to third-party social media activities through the platforms.
· Performing personalization, targeting, and advertising activities. For example, displaying advertisements related to visitors' interests based on the pages and products viewed by users.
3. Cookie Management
Depending on the type of your internet browser, you can learn about cookies and exercise your right to allow or refuse them by following the steps below:
· Google Chrome: In the "address bar" of your browser, by clicking the "lock icon" or the "i" letter, you can allow or block cookies from the "Cookie" tab.
· Internet Explorer: In the upper right corner of your browser, click the "Tool" section and then the "Security" tab, and manage your cookies by "allowing" or "not allowing."
· Mozilla Firefox: In the upper right corner of your browser, click the "open menu" tab. Click the "Options" icon and use the "Privacy & Security" button to manage your cookies.
· For other browsers (such as Opera, Microsoft Edge): You can check the help or support pages of the relevant browser.
· Safari: In your phone's "Settings" section, select the "Safari" tab, and you can manage all your cookies from the "Privacy & Security" section.
· In addition to the options above; for information about all cookies and cookie management: You can visit https://www.allaboutcookies.org, https://www.youronlinechoices.eu/.
If you reject persistent or session cookies, you can continue to use the website, mobile application, and mobile site, but you may not be able to access all functions of the website, mobile application, and mobile site, or your access may be limited. This situation may vary in the mobile application.
4. Cookie Types by Usage
Strictly Necessary Cookies: These Cookies are absolutely necessary for the platforms to function properly. These Cookies are needed for system management and to prevent fraudulent transactions, and if they are blocked, the platforms cannot function correctly.
Analysis/Performance Cookies: These Cookies enable the analysis and understanding of how the platforms operate and the development of the platforms by interacting with the User. The use of these Cookies can be blocked.
Functional and Analytical Cookies: These cookies are used to provide the user with an easier and more advanced user experience. They perform functions such as remembering previous preferences, enabling easy access to some content on the Platform, efficient use of the platforms, optimizing them to respond to User requests, and understanding how visitors use the platforms. By nature, this type of Cookie may include personal information such as username. The use of these Cookies can be blocked. Functional and Analytical Cookies used on platforms include, but are not limited to: Google Analytics, Google Ad Manager, Adform Data Management Platform, Criteo, Teads, Neustar, Pubmatic, and Oracle Data Management (BlueKai).
Targeting/Advertising/Commercial Cookies: These Cookies are used to identify and present content that may be of interest, including advertising content. They help increase the user experience by presenting products/content similar to the targeted ones based on users' interests and choices, and by offering a more advanced, personalized advertising portfolio. It is possible for the user to make the necessary settings from their internet browser settings. In any case, these settings may vary depending on the internet browser. The use of these Cookies can be blocked. However, this blocking will not completely block advertising content; instead of ads that might interest the user, general content ads will be presented. Targeting/Advertising/Commercial Cookies used on platforms include, but are not limited to: Google Analytics, Google Ad Manager, Criteo, Facebook, Twitter, Instagram, Teads, Neustar, Pubmatic, Oracle Data Management (BlueKai), Hotjar, OneSignal, Taboola, and Gemius.
Flash Cookies: These are types of cookies used to enable image or audio content on platforms.
Third-Party Cookies: The Platform works with trusted, recognized third-party advertising providers. Third-party service providers place their own Cookies to serve user-specific advertisements. Cookies placed by third parties collect, process, and analyze visitors' browsing information on the platforms and how they use them.
5. Cookie Types by Storage Duration
Persistent Cookies: These are cookies that remain on a person's computer and smart mobile device until they are deleted by the person or until a specific date. These Cookies are mostly used to measure users' preferences and site activities.
Session Cookies: These Cookies are used to segment a user's visit into sessions and do not collect data from the user. These Cookies are deleted when the user remains passive for a certain period on the platforms they visit or when they close the platforms. Targeting/Advertising/Commercial Cookies, as described above, are used on platforms to enable third parties to provide services and to increase the effectiveness of these services. These Cookies can remember visited web pages and sites and collect personal data. The Platform uses both first-party and third-party cookies for purposes such as collecting information, remembering demographic data and interests, determining ad impressions and visit counts. When the Platform is visited and these plugins are used, the platform connects directly to the server of the selected social network. Then, the content offered by the plugin is transmitted directly from the social networks to the web browser and added to the website being visited. In this way, the relevant social network can access and process user data and merge it with the data from the account on that social network.
The Company has no control over the data processed by social networks through plugins. For more information on the purpose, methods, and duration of social networks processing your personal data, the personal data policies published by the relevant social networks should be carefully reviewed.
The use of certain Cookies is essential for the platform to function correctly. If the use of Cookies is blocked, the information provided must be re-entered each time the Platform is visited, and some services provided by the Company via the internet may not function as intended or some pages on the platforms may not be viewable.